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the design

To begin my design of a building that matches the retrofuturist style i created a mood board of various building that fit within the three main styles. i chose these buildings because they each have elements that i wanted to try and include in my creation

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For my design I used the style of architecture known as retrofuturist which is a combination of Populuxe, Googie and doo wop To Do this I used two different buildings in which I can encompass the different styles in order to create a design that didn't look conflicted. The smaller of the two buildings uses the styles of  Populuxe and doo wop to create an angular yet clean finish and the larger of the two buildings is mainly inspired by Googie with large sweeping curves to create futuristic and streamlined look.

Physical Construction

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i began to create a physical model by first creating a net to allow me to easily construct the design with the ability to easily edit or modify pattern later on

while constructing the original physical model i found that the tabs and pieces were too small to create polished and clean construction. i solved this problem by cutting the net into 4 pieces to allow me to scale it up for greater ease of construction

I made this model for many reasons one of which was to give me a visualisation of what the final rendered design should look like when completed. The second reason, and the more important reason, was to show me how light and shadow would react to the model in a real world scenario. As I would be placing the final 3D digital object into a real photograph I wanted to try and learn how it was to cast this shadow onto the ground in order to create a more convincing final outcome. Originally I simply used a torch in a darkroom in order to create these shadows and effects of the light but the torch created a series of rings that would distort the shadow and were not what you would see in real life. to solve this problem , as you can see below, i used a piece of tissue paper as a diffuser to create a softer and more ambient light to better mimic that of the sun. As you can see in the images below this experimentation was successful in showing me the types of shadows I would need to construct later on.

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Digital Construction

Here is the process I used to take the 3D design and the card model and turn it into a digital creation they could then be used and manipulated into images in an attempt to show how the ideas of  retrofuturism could have created a different world. I selected the image you can see in the bottom right to use as the large open landscape both mimicked my previous artist work as well as allowed the model to be implanted into the photo easier than it would have been in either a cityscape or any other kind of built up area.

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to use as a background, for my image, i chose to use this primary source image of a frozen lake i took while skiing. this is for a few reasons, the first is that the ground is a solid color which allows  for the shadow and light bounces to be correctly created to blend the 3d model into the photo. the second is that, there is only one light source which makes it easier to match the lighting. Also, the large shadow from the tree will make it easier to triangulate the suns position, which, will allow me to  create a cohesive result.

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As you can see here the 3D elements which had been implanted into the image on the right once again seem out of place this is most likely due to the difficulty that surrounds photo realism which, To create seamless image must be achieved while shadows I'm lighting have been matched in both the image and the model it still seems unreal but does serve as a useful outcome in its own respects in showing what the world could have been if these old styles and structures had been created today. moving on from this I will experiment with mixed media to see if I can further refine this anymore.

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